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Server Approach to Children
Your servers may hate it when a table comes in with four kids in tow — but big families mean big money, both for the restaurant and the server. A…
News September 12Food Photography
Food photographs are worth more than words — they’re worth money. Don’t believe it? Try adding some colorful, appetizing photos to your menu. Just like Romano cheese, however, a little…
News September 12Single Diners
The dollar signs may not exactly dance before your eyes when a single diner walks into your pizzeria. You’d much rather seat the party of four who will order a…
News September 12Food Styling
Marketing Home Plate There’s more to serving than simply slapping food on a plate By Jeff Freehof From parsley and Parmesan to lemon slices and dustings of powdered sugar, plating…
News September 12The Right Advertising
There are so many ways to advertise! How do I know which advertising opportunities are the best ones for my Pizzeria? It can be mind-boggling and frustrating to figure out…
News September 12Free Publicity
Free publicity? Nothing is free these days — or is it? I don’t want my pizzeria just randomly mentioned by whomever, whenever or wherever. Ultimately, I’d like to control the…
News September 12Turning Tables
Have you ever participated in local festivals by setting up a food booth? Is it worth the trouble and expense? Do you actually make a profit, or is it just…
News September 12Handling Disruptive Children
I’m buying an existing dine-in pizza parlor. My challenge is diplomatically dealing with loud and out of control kids — without offending the parents and making a touchy situation worse-…
News September 12What to Advertise
There he sat, as expressionless as an iguana as I explained how an ad I would create for him would sink like a dropped anchor, even with a great headline,…
News September 12Latest Recipes
