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2011 November: Five Questions
Lisa Towne owns Mama Lisa’s Little Italy in Castle Pines, Colorado. In 2008, Towne was determined not to become another fallen business owner due to hard economic times and she worked with her local school district to provide healthy meal optio...
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2011 November: In Your Face
If you listen to the marketing gurus, you might think a new era of marketing is upon us. The movement started with Seth Godin’s “Permission Marketing,” and has only expanded from there. Today’s customers are supposedly savvier...
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2011 November: Marketing Matters
‘There’s no better feeling in the world than a warm pizza box on your lap.’ — Comedian Kevin James I concur with Mr. James. So, how do I make sure my pizza is the one on his lap? Restaurant Consultant Carolyn Stewart tells us ...
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2011 November: My Turn
A little-known provision of the Patient Protection and Affordable Care Act could have a negative impact on thousands of family-owned pizza shops and restaurants across the country. The menu-labeling section of the law requires food establishments wit...
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2011 November: RISQUE BUSINESS
It seems all pizzerias start with a dream, but for Taylor Maia and his co-partner Gina Gochez, their four-unit company was built on more than just some family handouts and a prayer. San Francisco-based Pizza Orgasmica & Brewing Company knew just ...
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2011 November: URBAN STYLE + SUBURBAN LIFE
Carmel, Indiana, is one of those towns skirting a major metropolitan city that has nearly doubled in size in the past 10 years. With its population of more than 79,000 and a median yearly household income of more than $90,000, according to the U.S. C...
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2011 October: Marketing Matters
With regards to employees I have been known to grumble, “I already raised my kids.” True, there exists a sense of entitlement in today’s generation. There also exists potential. If I have to ‘raise’ some of my employees,...
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2011 October: My Turn
Surely by now you’ve heard of the pizza industry charitable event, Slice of Hope, which has been organized by Pizza Today. When Jeremy White, the editor of this magazine, called me about the idea a year ago, I was on board from the start. The t...
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2011 October: New Recruits
Rick Wells has opened 19 different restaurants over his career, including Sauce on the Square, a 125-seat McKinney, Texas-based pizzeria that began welcoming guests in early 2009. Through it all, Wells has retained one clear perspective. “I can...
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2011 October: STAYING ON TOP
When someone mentions Bloomington, Indiana, two words come to mind for many Indiana University (IU) grads of the past three decades: Mother Bear’s. Situated across the street from several IU residence halls, the traditional panstyle pizzeria ha...
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2011 October: WORK IN PROGRESS
Goat Hill Pizza sits high atop a hill in San Francisco, out of the hustle and bustle of the tourist-filled piers and the busy downtown commerce. Here, it seems, life is quieter. Co-owner Karen Monley carries a hardback novel tucked under one arm as s...
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2011 October: HOW GRAND
When Wisconsin-based Toppers Pizza opens a new location, the company makes a crazy promise: free food for a year for the first 50 people in line for the company’s grand opening. Prospective customers respond in a crazy way: they camp outside th...
