With today’s business climate dictating a profound emphasis on carryout and delivery, your to-go packaging is more important than ever. And it goes without saying that no weapon in your arsenal is as crucial as your pizza box.
As packaging technology has changed over the years, I’ve always marveled at those who managed to get away with the most mundane and uninspiring pizza box. It literally is one of your business’ most effective marketing tools when done right. Why use a stock box that thousands of pizzerias across the country — and maybe even your competitor right down the street — also use?
Set yourself apart. It can be a game changer.
I’ve seen some seriously rad pizza boxes over the years. Works of art that stand out from the pack and no doubt catch the eye. They create a lasting impression.
If you think your box falls into this category, we want to see it! If you have a cool story about how the box design you’ve gone with has helped your marketing efforts, please include that in the e-mail because we want to hear that as well.
I know you’re busy running a business, but this will only take a few moments. Whip out your phone, snap a pic and
e-mail the photo directly to me at firstname.lastname@example.org. We’ve got some cool plans for it!
Editor In Chief