Commentary: Food & Drink

Published: April 24, 2025

Which beverages pair best with pizza? We have all that – and more – in the May 2025 issue of Pizza Today.

Like the timeless classic peanut butter and jelly, pizza paired with the right beverage is a match made in heaven. That said, the question then becomes: What is the correct beverage?

There are no wrong answers here. Whatever a person’s palate prefers is the correct pairing. For me, it depends on mood, style of pizza and toppings. With a greasy New York-style pie or a thicker Detroit, for example, I like to go with soda. Give me the classic: Coca-Cola (preferably in a bottle), and I’m happy. Unless I’m having sausage as a topping, then I want a beer. White pie? I want a light, crisp lager. Neapolitan? Margherita? I prefer a red wine. Likely a Barbera. None of these are the “right” pairings, they’re just what I like personally.

Beverage Trends and Handling

You’ll find some great articles about:

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As you can tell, there’s a definite focus on the beverage category this month. That’s because what your customers drink with their pizza certainly can enhance their experience – and your profits.

Offering a curated list of beverages designed to partner with your food is a no-brainer. In the end, the customer wants what the customer wants. But you have the power to help guide their choices.

O-Hi-O on the Horizon

Now that we’re into May, we’re moving closer to Pizza Expo Columbus. The show will take place Oct. 25-27 at the Greater Columbus Convention Center. I am not sure anyone is more excited than Show Director Bill Oakley. Bill has said for at least a decade that he envisioned bringing Midwest pizza makers together by having a Pizza Expo in Columbus. That time is now, and we are getting amped up for the event. Look for more information about speakers and competitions soon.

Can’t wait to see you there!

Best,

Jeremy White

Editor In Chief

[email protected]

Strategy & Planning Series
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