The average customer spends less than 40 seconds looking over your menu. In that time, the brain kick-starts into overdrive and a purchasing...
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Dave Ostrander
Dave Ostrander's Recent Articles
2009 February: Get a Grip
Right behind food cost is your second most expensive controllable expense: labor. Labor cost, or L/C, is usually referred to as a percentage of...
2009 February: A Pizza My Mind
To a certain point, we are masters of our own destiny. To a certain point. The current economy is in uncharted waters. I hope our elected government...
2009 January: Cost It Out
In the last month, I’ve presented workshops and seminars to several thousand owner-operators in eight cities. The overriding theme of the seminars...
2009 January: A Pizza My Mind
On a typical consulting assignment, I rise and shine early in the morning. I hook up with my client and we usually travel to their location. I can...
2010 November: A Pizza My Mind
Approximately 50 years ago, Tom and James Monaghan bought a struggling pizzeria named DomiNick’s and made a splash on the Ypsilanti, Michigan,...
2010 December: A Pizza My Mind
How your staff performs during the rush is tightly tied to how well prepped they are. And while having dough made, cheese grated and toppings...
2010 October: A Pizza My Mind
I heat my home with wood. I have a boiler backup system, but firewood is a natural byproduct of living in the middle of 40 acres in the forest. Wood...
2010 September: Promoting National Pizza Month
October has been officially recognized as National Pizza Month. Since its inception in 1984, it has been briefly featured from time to time in the...