Branding as Artisan — Pretty Perfect
Artisan pizza offers unique marketing opportunities More pizza makers liberally use the word, “artisan,” to describe their pies, which presents a real dilemma for those offering the real deal. You may have the most authentic artisan pizza in town, but how do you stand...
Respecting the Craft: Staffing and Retention
Talent pool suffers in a strong economy As a follow up to last month, let’s examine other reasons for high turnover: • Higher housing and rising inflation. The fluctuation and increase in rent in big cities where the housing market has skyrocketed hasn’t helped...
Respecting the Craft: Employee Turnover
A better economy means good help becomes hard to find I am sure you have noticed lately it’s been getting tougher and tougher to keep and hire employees, especially in California. With the unemployment rate getting lower and the economy getting better it has become...
