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People & Pizzerias
Pizza Today on the Road: Pizza Head, St. Louis, MO
A Veggie Tale Pizza Head’s vegetarian menu creates a buzz in St. Louis When Scott Sandler lost his job in 2014 — his second layoff in a short span — he decided to take the plunge once and for all and become his own boss. It’s been an inte...
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Operations
More Servers = More Sales
Having a light staff in the front can hurt sales When I was first starting out, I didn’t schedule a lot of front of house staff. I thought it would hurt my labor cost. What I found out was that whenever we did finally get a rush, we weren’t able ...
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Menu Development
Pasta La Vista Baby
Customized pasta at the ready Today’s consumers want what they want when they want it. Your offerings can match your customers’ desire for customizable pasta dishes that arrive to the table fast. Go with a build-to-order pasta bowl or create deli...
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Finance & Growth
Creating New Traditions
Can pizzeria owners reap benefits by branching out to non-traditional locations? Expanding your operation to an airport, ballpark or train station could put excited sports fans, weary business travelers or families within a few feet of your doors. Ho...
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People & Pizzerias
Learning from Others
A Hawaii-based pizzeria owner travels to Long Island to expand his pizza knowledge This isn’t the story of King Umberto of Italy, but “King Umberto’s” pizzeria of the lesser kingdom of “Elmont” in Long Island, New York. This is the story ...
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Brand & Marketing
Build sales by extending thanks
How Farrelli’s used an appreciation campaign to grow its customer base I had a vision of appreciation. This is one of my core values. I am the current CEO and Co-founder of our 24-year-old, nine-store pizza chain, called Farrelli’s. I founded it ...
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Menu Development
Finishing Greens: Photo Finish with Micro greens on Pizza
Post-bake herbs and greens, especially micro greens on pizza give wow factor, flavor Basil, with its sweet, aromatic flavor, reigns supreme as the top fresh finishing ingredient. Baby basil is the go-to ingredient for Chris Decker at Metro Pizza in L...
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Menu Development
Motor City Pizza
How to do Detroit-style pies in your shop In the past couple of issues I’ve described my lifetime love of pizza and the value pizza has brought to me and my family’s life. While I have experimented with making many pizzas, Detroit-style pizza has...
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Operations
Amped Up
The promise and pitfalls of offering live music in your establishment From the day Blue Mountain Pizza opened in March 2004, live music was a part of the plan. “Live music just lends itself to a more social atmosphere,” owner Matt Danford says. A...
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Industry News
Commentary: Welcome to the Show!
For those of you walking the International Pizza Expo show floor as you read this: Welcome! We’re thrilled to have you with us at the industry’s premier event. We have a blockbuster show lined up for you and we’re excited about this year’s sl...
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Industry News
Man on the Street: Where I See Pizzerias Fail
As you’re reading this you’re either on your way to Pizza Expo, currently at Pizza Expo, reminiscing about the great time you had at Pizza Expo, or experiencing Expo FOMO. Everyone who has ever attended knows that it’s impossible to experience ...
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Menu Development
Knead to Know: Help! Emergency!
Emergency Dough You need dough NOW — what do you do? Have you ever had one of those nights where a storm kept you awake? Then, after getting a few hours of sleep you go to your store to open and find that your dough has blown courtesy of a power ou...