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Menu Development
Man on the Street: Ooze or Lose
Burrata has become one of the world’s sexiest cheeses When the Beatles played their legendary 1965 concert at Shea Stadium, most of the audience couldn’t hear a single note of music because of the din of teenage girls in full-on freak-out mode. I...
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Menu Development
Cheese to Please
Specialty cheeses add panache to an ordinary menu Cheese is life. Anyone who owns and operates a pizzeria knows this intuitively. For most of us in this great pizza country, cheese is on almost every pizza and is the most expensive of the holy trinit...
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Menu Development
Manchego: Man Power
Manchego’s boldness lends flavor without going overboard If you’re looking for a new cheese flavor that is out of this world without being too out there, manchego is just the one you’re looking for. This Spanish variety hails from the La Ma...
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Menu Development
Respecting the Craft: Old Forge
I was on an East Coast book tour and headed to Old Forge, Pennsylvania, with fellow pizzeria owner Scott Anthony. I told Scott that Old Forge was the pizza capital of the world and we were going! Old Forge has a rich history of Italian immigrants who...
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Menu Development
What a Waste
Eliminating spoilage, waste can affect your bottom line The bottom line in your business is king. Making a profit is how we generally measure our success and keep our doors open. After all, how long can an operator go on in business while consistentl...
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Menu Development
On Tap: Doing it Right
Over the past months I’ve written a lot about why you should be selling craft beer, what you need to do in order to successfully sell craft beer and how to price your craft beer. Some pizza guys and pizza gals have been selling craft beer for a whi...
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Menu Development
The Trenton Tomato Pie
How much do you know about this classic style? With a monolithic prison on one side and an entire block of abandoned factory buildings on the other, the intersection of New Jersey State Route 129 and Cass Street doesn’t betray its history as the en...
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Menu Development
Spiral Out
Rotini presents perfect pasta opportunities Rotini pasta might just be the world’s perfect pasta. Its corkscrew shape beautifully allows whatever sauce it’s tossed in to grab hold and nestle between the spirals. This pasta shape allows for the ma...
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Menu Development
Pasta la Vista, Baby!
Pasta is the easiest menu addition you can make Pasta always seems to be on those “trending” lists –– either it’s hip or it’s going away. Any way you view pasta, it has had a wonderful history. Researchers have found that this delicious c...
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Menu Development
Product Perplexity
Handle a product change with finesse Something’s different about this slice.” Your customer just zeroed in on your change in dough, cheese or sauce. Maybe you changed because your distributor went bankrupt. Or maybe you want to switch to fresh, o...
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Menu Development
Pizza Styles: Neapolitan vs. NEOpolitan
Pizza with similar names just isn’t the same When pizza first became popular in the United States, it had already changed dramatically from its original southern Italian expression. Newly arrived immigrants couldn’t afford wood to fuel their oven...
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Menu Development
Sweet Sell — Dessert Cookie Pizzas
Dessert pizzas take finesse to make, market Desserts are a hard sell for pizzerias, where that extra slice most customers don’t want but just can’t say no to can mean a sweet finish won’t be added to the check total. But when made right, advert...