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Menu Development
Man on the Street: The Upper Crusts
The first thing I do upon meeting my tour customers is to ask them to define their expectations for New York-style pizza. The responses are all over the place — some anticipate a crust that’s thin and crispy while others are positive it’s going...
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Menu Development
Respecting the Craft: We’re not in Naples
Location makes all the difference when it comes to Neapolitan dough recipe I had a student come and ask me for a Neapolitan dough recipe and I told him I had several. I explained that it really depends on where you are making it, what conditions you ...
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Menu Development
A Little Saucy
Non-traditional sauces offer some flavor surprises Perhaps the greatest benefit to owning a pizzeria is the ability to create specialty pizzas that offer your diners something beyond red sauce and pepperoni or sausage. There are a certain number of f...
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Menu Development
Trending Recipe: Nashville Hot Chicken Pizza
Hot chicken — that spicy, breaded goodness now found in just about every city — has become increasingly popular. We took some from Royals Hot Chicken right here in Louisville, Kentucky, and crafted a pizza that will be a showstopper on any menu. ...
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Menu Development
Mush Boom: Mushroom Menu Ideas
Explore Mushroom Menu Ideas Operators embrace mushrooms’ availability year ’round In 1975, I was a young dishwasher at a Swenson’s ice cream restaurant in Chicago. One day, Kevin, our abusive 20 year-old “head cook,” called me to the grill ...
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Menu Development
Burrata: Smooth as Silk
Burrata’s soft exterior and creamy interior gives an upscale authority to modern menus Produced in the United States and Italy, Burrata is a cow’s milk cheese with a unique and unrivaled texture. It is made by dipping fresh curd into hot whey, th...
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Menu Development
Oven Lovin’
Baked pastas perfect in-house and for catering We are in a segment of the foodservice industry that is specialized. Each operator truly refines their craft and what they offer to attract the best client base hoping for a rapid rate of return. It’s ...
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Menu Development
Stromboli: Something Old, Something New
Stromboli has been around for six decades, yet it’s still a fresh new way to excite customers Stromboli is an under-appreciated pizzeria menu item. Here’s why: you can take it on the go and it can be stuffed with practically anything you have in ...
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Menu Development
Trending Recipe: Cinnamon Butter Knots
How to make Cinnamon Butter Knots In the test kitchen, I’m tasked with cutting dough balls to a smaller size for photos. That leaves a lot of extra scrap dough. If this is the case at your pizzeria, you should be using it across your menu. We like ...
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Menu Development
Dough Doctor: On the Rise
The Dough Doctor breaks down yeast types and adding malt to dough Q: Is there any one type of yeast that is better to use when making pizza than another? A: In one word, no. With that said, it all depends upon what you have available to you and what ...
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Menu Development
Prawn Stars — Shrimp and pizza
Shrimp blows traditional toppings out of the water Shrimp can be an asset to your pizzeria by manipulating your menu to accommodate the many seafood lovers in America. Granted, some traditionally inclined people may stick to that old and dry rule of ...
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Menu Development
Portion Control: Size Matters
Proper portioning extends beyond pizza Are you measuring up to your food cost goals? Profitability is just one factor in the key to success. Profits are how we keep going and growing in a multitude of ways. Don’t be fooled by focusing on maximum pr...