What should a large pizza cost? Ask yourself, or better yet, ask someone who’s not in our industry. Ask someone with no preconceived notions what a large pizza should cost. Not based on inch size or the number of slices. Simply put: what should a large pizza cost? Now...
Keep Your Core Values Intact if You Expect to Thrive What do you stand for? What are your values? Moreover, what are your core values? If you and your leadership team were to write it all on the board, every single character trait that mattered most, what would they...
It’s the end of a long day, and you see a message come through. Maybe it’s an e-mail, a review, a direct message or a voicemail from someone complaining they got violently sick a few hours after eating at your restaurant. What do you do? How do you respond...
In Atlantic City this year, the calzone will officially enter the competition realm. At Pizza & Pasta Northeast 2020, the calzone competition is set to make its debut. It’s interesting the reverberating effects that these competitions have. Pizzeria owners see...
The More You Dough A pizzeria’s greatest tool to establish their unique style and brand is in their pizza dough. Pizza dough gives you the ability to show off what makes your pizzeria unique and different. Your pizza dough has so many factors that create it: the rise...
Penny Wise, Pound Foolish My grandpa would analyze the price of a can of soup down to the penny. He would then compare cans and shave off two cents between brands. I think that’s what comes from being raised during The Depression. The irony is he would then gamble at...
Ticket Time Management A restaurant’s ticket times and speed of service are the heartbeat of that restaurant. Every time I walk on the line as I go from store to store, my first question to the person running the line is: “where are we at?” They immediately know I...
Strike the Right Tone In the face of dwindling revenue and potentially debilitating circumstances, it’s hard to stay upbeat. Nonetheless, striking the right tone with your customer is vital. The time a customer will spend viewing your message is precious. The ideal is...
Lean and Mean -- Ways to Reduce Costs Times will get tough. When your bank account is dwindling because revenue has decreased, the next task becomes cutting costs. It’s a decision riddled with failure points. The goal is to cut costs without slicing your nose to spite...
Now, more than ever, you need to set the standard When we first opened Andolini’s, developing our brand took time. We completely redid our logo six years after opening. We had to re-look at what our demo was and refocus our brand. Through all the changes, I’ve always...
Explore the Italian style and marketing approaches The combination of San Marzano tomatoes, fresh mozzarella and basil has yet to be superseded in the pizza game. Its simplicity in perfection is unrivaled. It’s very serendipitous that the Italian flag, the inspiration...
What does a customer see when they view your brand online? When you walk through the front door to your restaurant, you get a glimpse of what the customer experiences. You see the debris, the grass growing out of the sidewalk, the neon light not turned on. Once...
